About

K-Beauty, Explained is a blog written for readers outside Korea who are curious about Korean skincare and beauty — routines, ingredients, and products, and why they work the way they do. Posts start as AI-assisted drafts and are reviewed and edited by a human before publishing, with the goal of adding original, practical detail rather than just summarizing what's already online.

This site is written and edited by Chris Kim, who reviews, fact-checks, and edits every post before it's published.

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